Description: Rare approximately 3" x 8" vintage original ad mat mold for the 1953 Alfred Hitchcock film "I Confess." Minimal wear. Ad mats are very hard to come by as most were destroyed. They are really molds or lead forms that were intended to have molten lead poured into to them create castings, and then discarded. This was the way that newspaper advertisements, press books and various publications were produced up until the mid-1960s. Most newspapers were done via letterpress printing and utilized what is called hot type. The lead was melted and then used to type out words and imprint pictures. Pictures were usually in the form of one of these molds, which is composed of a wood fiber material specially designed to accept the molten lead. Once cooled the casting was secured in the desired position in the letterpress, inked and paper placed on top of the lead casting. The press was then brought down under pressure, and out came a spiffy movie advertisement. Electronic typesetting made this process obsolete decades ago. We combine shipping - there is no additional charge for multiple purchases in one order.(79793) Payment must be received within 10 days of purchase. SATISFACTION GUARANTEED! We guarantee the authenticity of all items we sell for life. PLEASE SEE OUR OTHER LISTINGS!**OUR BUSINESS CONTINUES TO GROW THROUGH THE RECOMMENDATIONS OF OUR CUSTOMERS. YOUR REFERRALS ARE GREATLY APPRECIATED!** Powered by SixBit's eCommerce Solution
Price: 19.96 USD
Location: Bayside, New York
End Time: 2024-11-22T18:04:09.000Z
Shipping Cost: 5.95 USD
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Return shipping will be paid by: Seller
All returns accepted: Returns Accepted
Item must be returned within: 30 Days
Refund will be given as: Money back or replacement (buyer's choice)
Return policy details:
