Description: 2000 Presidential Campaign : A Communication Perspective, Paperback by Denton, Robert E. (EDT), ISBN 0275971201, ISBN-13 9780275971205, Like New Used, Free shipping in the US What led up to the great debacle of the American 2000 presidential election? Denton and his colleagues analyze the presidential campaign with a special focus on key topics and elements of political communication. Their analyses go beyond the quantitative facts, electoral counts, and poll results, inspecting the nuts and bolts of what became one of the most controversial elections in American history. Each chapter focuses on a specific area of political campaign communication, including:^L^L ^DBLThe early campaign period^L ^DBLThe nomination process and conventions^L ^DBLCandidate strategies^L^DBLPresidential debates^L ^DBLPolitical advertising^L ^DBLThe use of the Internet^L ^DBLNews coverage^L ^DBLPolitical cartoons of the campaign^L ^L This definitive resource is ideal for scholars, students, the general public, and other researchers interested in political communication, American elections, presidential studies, political sociology, and journalism.
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Book Title: 2000 Presidential Campaign : A Communication Perspective
Number of Pages: 304 Pages
Publication Name: 2000 Presidential Campaign : a Communication Perspective
Language: English
Publisher: Bloomsbury Publishing USA
Publication Year: 2002
Item Height: 0.6 in
Subject: Political Process / Media & Internet, Political Process / General, Political Process / Campaigns & Elections, General
Item Weight: 14.4 Oz
Type: Textbook
Item Length: 9 in
Subject Area: Political Science
Author: Robert E. Denton Jr.
Item Width: 6 in
Format: Trade Paperback
